As the European Union’s Digital Markets Act (DMA) kicks in, major tech players like Apple are adapting to meet regulatory requirements or face substantial penalties. Apple, recognized as a gatekeeper, is set for another ecosystem adjustment.
The document does not specify whether these features will be accessible globally or restricted to EU users. However, many of Apple’s previously announced DMA compliance plans, such as running non-WebKit browser engines and installing third-party app stores, are currently limited to the EU.
According to Apple’s document, the phone data transfer feature is
a solution that helps mobile operating system providers develop more user-friendly solutions to transfer data from an iPhone to a non-Apple phone.
Google already offers the “Switch to Android” app for iOS, but the app has limitations in transferring certain data, such as paid apps, Safari bookmarks, alarms, and miscellaneous files. Apple’s upcoming solution hopefully would address some of these gaps.
With the latest iOS 17.4 update, Apple introduced significant changes to its EU ecosystem rules, allowing users more flexibility, including sideloading apps from third-party stores and choosing default browsers.
The EU’s DMA aims to create a fairer digital playing field. It targets large platforms designated as gatekeepers that control access to online services. Among the gatekeepers listed are Apple, Google, Microsoft, Meta, Bytedance’s TikTok, and Amazon. These gatekeepers must follow new rules to ensure competition and give users more choices.
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